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  • Tamara Williams

Being a musician Manager

Updated: May 14

Managing music Artists is very rewarding yet stressful. Managing a musician, in my opinion, is one of the most challenging jobs I have ever had in all of my years in the employment field. From scheduling meetings, studio time, shows/showcases, budgeting for promotion/marketing, interviews/podcasts, and everything else that comes along with managing Artists.


To be a manager, you have got to have the drive and determination it takes to get the job done. Not only do you need the drive and determination, let us not forget organizational skills is a MUST. It is my understanding that the music industry is continually evolving. You will need to keep up with not only industry news, but also the rules and regulations that surround the industry, especially now that we are experiencing a worldwide pandemic. Being a music manager is not only managing the day to day tasks of the artists; it is also about knowing the ins and outs to assist better and protect the interest of the artists.


The work that we do relies upon how far along in the industry the artist is in their career. Working with the unsigned artists can be challenging because we need to have a plan in place for the artists to be discovered by industry execs as well as build a fan base. If an artist is in the game because of their passion for music, the task would be easy simply because of the dedication one has towards their love of music.


Something a manager also needs to be is approachable and know how to approach people. Each connection (whether it was helpful to the job at hand) is a valuable connection and serves a purpose in one way or another.


The entertainment industry is a great industry to be a part of, and to be the best manager you can be; you need strong will and determination (I can’t stress that enough). This business very competitive and is a dog eat dog world, but once you have your feet planted on the ground and know how to deal with individuals, accordingly, you will do just fine. Plus, it can be financially rewarding.










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©2018 by T.H.A.T Management Group

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